When you have a daunting mountain to climb, it is often best to break it into molehills. In his classic paper, “Small Wins,” University of Michigan psychologist Karl Weick argued that large social problems are best broken down into smaller ones with concrete achievable goals. Social problems as enormous as, say, unemployment, can be so overwhelming that solutions seem unattainable; therefore, people often avoid tackling them or come up with single, grand programs that fail. Breaking such problems down into a series of more modest steps, all on the path to the ultimate goal, reduces fear, clarifies direction, and increases the probability of early successful outcomes – boosting support for further action.